The mass media are all those media technologies that are intended to reach a large audience by" $new_link. "Broadcast media (also known as electronic media) transmit their information electronically and comprise television, radio, film, movies, CDs, DVDs, and other devices such as cameras and video consoles. Alternatively, print media use a physical object as a means of sending their information, such as a newspaper, magazines, comics, books, brochures, newsletters, leaflets, and pamphlets. The organizations that control these technologies, such as television stations or publishing companies, are also known as the mass media. Internet media is able to achieve mass media status in its own right, due to the many mass media services it provides, such as email, websites, blogging, Internet and television. For this reason, many mass media outlets have a presence on the web, by such things as having TV ads that link to a website, or having games in their sites to entice gamers to visit their website. In this way, they can utilise the easy accessibility that the Internet has, and the outreach that Internet affords, as information can easily be broadcast to many different regions of the world simultaneously and cost-efficiently. Outdoor media is a form of mass media that comprises billboards, signs, placards placed inside and outside of commercial buildings and objects like shops and buses, flying billboards (signs in tow of airplanes), blimps, and skywriting. Public speaking and event organising can also be considered as forms of mass media.
Read more about Mass Media: Definitional Issues, Purposes, History, Influence and Effects, Ethical Issues and Criticisms, Future
Other articles related to "mass media, media, mass":
... focus of Chomsky's political work has been an analysis of mainstream mass media (especially in the United States), its structures and constraints, and its perceived role ... Herman and Chomsky's book Manufacturing Consent The Political Economy of the Mass Media (1988) explores this topic in depth, presenting their "propaganda model" of the news media with numerous detailed case studies ... is to a democracy what the bludgeon is to a totalitarian state." (Media Control) The model attempts to explain this perceived systemic bias of the mass media in terms of structural economic causes ...
... philanthropic venture." Jim Pinkerton said in 2006 of the future of mass media, "Every country with ambitions on the international stage will soon have its own state-supported media." ...
... including all dissenting voices from the media ... Indira Gandhi successfully controlled the mass communication system in India for over a year and a half ... For her, this was to be effectuated not merely by controlling the Indian mass media but also by moulding the media to her own purpose ...
... Telecommunications, Mass Media and Democracy won critical acclaim, awards and instantly put McChesney on the map as an original and major communication ...
... model hypothesizes that ideas flow from mass media to opinion leaders, and from them to a wider population ... study of small groups Unlike the hypodermic needle model, which considers mass media effects to be direct, the two-step flow model stresses human agency ... According to Lazarsfeld and Katz, mass media information is channeled to the "masses" through opinion leadership ...
Famous quotes containing the words mass media, media and/or mass:
“A serious problem in America is the gap between academe and the mass media, which is our culture. Professors of humanities, with all their leftist fantasies, have little direct knowledge of American life and no impact whatever on public policy.”
—Camille Paglia (b. 1947)
“Never before has a generation of parents faced such awesome competition with the mass media for their children’s attention. While parents tout the virtues of premarital virginity, drug-free living, nonviolent resolution of social conflict, or character over physical appearance, their values are daily challenged by television soaps, rock music lyrics, tabloid headlines, and movie scenes extolling the importance of physical appearance and conformity.”
—Marianne E. Neifert (20th century)
“... the mass migrations now habitual in our nation are disastrous to the family and to the formation of individual character. It is impossible to create a stable society if something like a third of our people are constantly moving about. We cannot grow fine human beings, any more than we can grow fine trees, if they are constantly torn up by the roots and transplanted ...”
—Agnes E. Meyer (1887–1970)